Hoo Koo E Koo

Bring the futuristic concept of time-banking (where the only currency is time) to large environments such as Salesforce & Cisco.

We designed a compact app which integrates directly into internal systems of the giants. It facilitates time-exchanges, rewards and communication with the help of non-intrusive bot. A UX-heavy project that resulted in a beautiful & simple interface.

Following a study of our audience we designed a versatile, livele visual language as a backbone of the brand spanning across the logotype, illustration and photography style, typography and the interface itself. We worked closely with the CEO of the company who is a very detail-oriented creative herself.

We devised an illustration style and then sourced illustrators to execute multiple illustrations across variety of concepts

We have gone through a deep low-fi prototyping phase (not included here) with stakeholders and test users to shape the optimal user journey for all scenarios. We designed the communication flow with Bliive chat bot as well as a broad tree of reactions and options. Once the prototypes were approved we moved into a UI design phase, of which some examples are presented below.