HOO KOO E KOO — A Brand & Product Studio

We lovebuildarelovebuildare the future.

Future Ready

We design for a better world. We participate in projects that disrupt markets, provide a leap in human experience and move towards a more sustainable existence on this planet.

We worked with

Technology for Humanity

The future is diverse, unified, and as our civilisation evolves into Type 1 (planetary), we will create one global tribe. We are making sure this future is comfortable and a home for everyone.

We are intersectional by design in our backgrounds, identities and skill sets. Our team is based in 10+ countries and 90% of our management team are women.

Matt Cyrankiewicz

Founding + Creative Partner

Digital generalist, entrepreneur, designer and creative director with 15+ years of experience. Founder of HOO KOO E KOO, co-founder of Dropr, TABLE, Organism, Slash. Formerly a digital artist.


Christopher Spearpoint

Managing + Strategy Partner

Over 14 years of in-house, agency, incubator and business operator experience bringing new brands, businesses, and products to market. Passion for solving business and creative challenges regardless of nature.


Tiya Gordon

Head of Operations

20 years of innovative digital for cultural, philanthropic, and non-profit organizations. Providing a sharp focus on operations, finance, and design management. Industry recognition includes The National Design Award and The Cannes Gold Lion.


Giulia Bocci

Lead Producer

London event producer stepping into digital, with education in UX design. Focused on delivering of highest quality human-centered experiences.


Marcin Kurylak

Head of Technology

15+ years experience developing and leading digital projects ranging from small to corporate, from web & mobile to 3D animation to Neural Networks. Fcused on delivering best end-user experience.


Ariana Rabasa

Nomadic Studio Manager

Digital Marketing professional with 7+ years experience in Tech & Innovation Industry, event production, social media management, digital communication, advertising and team leadership.


Justyna Cyrankiewicz

Creative Content Curator & Writer

Social and Environmental Activist, Graphic Design Teacher, Designer, Copywriter, Events Producer, Project Manager, TEDx Speaker.


Don Ouwens

Product Designer

An empathic senior (UX) Product Designer with 10+ years experience, with a thing for data-visualisation and SaaS products and a huge drive to design the future.


Weronika Cyrankiewicz

Product Designer

A multi-disciplinary creative with 5+ years of experience in various design fields. Passionate about visual design, skilled in branding, UI and communication. Getting Master’s in Design for Planet, oriented on creating great future scenarios.


Chester Chipperfield

Creative Director

Creative Director. Former Global Creative Director at Tesla, Head of Special Projects at Apple, Vice President at Burberry. Over 15 years in the design industry.


Ahlem Baccouche

Producer & New Business

Entrepreneur, researcher & producer. 2+ years in blockchain. 8+ years in capital markets, derivatives, trading, and business intelligence.


Anoushka Mirchandani


Clear communicator and problem solver with 8+ years of account management and client services experience at Silicon Valley start-ups, most recently Eventbrite.


Andreea Magdalina

Senior Producer

Andreea is a connector. Her work is rooted at the intersection of music and technology with a focus on empowering women through her role as the founder & CEO of shesaid.so, a social enterprise she founded in 2014. Aside from shesaid.so, she has spent the past 5 years working with creative agencies and global brands to develop digital-first content, technology products and strategic partnerships.


Tyler Pridgen

Head of XR Innovation

Multimedia producer and creative director dedicated to immersive technology and wellness. Founder of Luxury Escapism. Named a future wellness influencer by Stylus & Spa Business.


Yana Zarechneva


8+ years experience managing digital projects for global brands around the world including Universal Music, Lego, Marriott, Coca-Cola, Lenovo and O2. Driven by excellence and passionate about intelligent and creative technologies for life.


Angela Bliumis


9+ years producing digital products, ensuring craft and function always come first. A strong believer in transparent communication and guiding the team to the right solutions with a strategic approach and collaboration.


Opal Hoyt


A career producer with 10 years of experience focused in web, mobile & new technology. She has agency as well as brand experience and has spent time at places like Publicis, McCann, Conde Nast, Spotify, The New York Times and worked with clients like Samsung, Verizon, Microsoft and more. She spends her non-work time touring with her own band as well as with Okay Kaya and Helado Negro.


Joe Foxton

Head of New Business

An accomplished product developer, technologist, and creative thinker. 20+ year veteran of demanding leadership roles in Film & TV technology, software startups, ad agencies, and activist venture capital. Proud recipient of an Emmy Award and a TV Technology Award.


Michael Ketigian

Strategist & Copywriter

Technologist, entrepreneur, and poet with 10+ years in startups and nonprofits. Whether helping brands better understand and tell their stories, writing lively copy, scripting and voicing videos, or rapping at the UN — storytelling is the core.


Sunita Deshpande


Award-winning Advertising Copywriter. Recognized Playwright. 14+ years in advertising/branding/integrated marketing communications. Miami Ad School Masters Class Alumni.


Angela Chen

Creative Director

Award-winning UX and creative director, exploiting the aesthetics and craft of technology to create experiences that are more dynamic, interactive, and conversational.


Sara Santos

Senior Brand Designer

Art Director & Graphic Designer with 12+ years in the design industry. Experienced in Visual Identity, Packaging, and Editorial Design with a background on Multimedia and Interaction Design. Also loves teaching.


Nuria Sierra

Senior Brand Designer

Art Director, Graphic Designer and Teacher passionate about pushing design to the next level. With over 12 years of experience dedicated to building impactful brands from tech and architecture to fashion and food across the globe.


Jackson Kerbs


Multi-disciplinary designer working in product, experience, and interactive. Data sonification researcher. Investigator of technology, human ecologies, and the translation of data.


Lukasz Roth

Tech Lead

Co-founder and CTO of Bitnoise - a software company, raised with his brother, Adrian Roth. Together they delivered over 500 tech projects with success.


Adrian Roth

Tech Lead

Co-founder and CEO of Bitnoise - a software company, raised with his brother, Łukasz Roth. Together they delivered over 500 tech projects with success


Yifu Zhang

Design Lead

A wildcard designer with years of agency experience focusing on telling story with digital experience. Expertise in UX/UI, branding, and motion design.


Piotr Lepkowski

Full Stack Developer

Full-stack developer with 10+ years of experience who started his career as a designer. Specializing in web and mobile applications. Loves building products from scratch and the feeling of solving problems.


Luiza Kwiatek

Project Manager

Project manager, production engineer, optimization specialist with +5 years of experience in Tech&Manufacturing Industry. Adapting to changes, solving problems, looking for best solutions are her natural habitat. Strongly believe that Agile and continous improvement can run the world.


Joe Kitaj


Developer with over 4 years building sleek & responsive end-products. When not coding can be found on a ski slope or the golf course.


Ryan Fan

Designer & Developer

A hybrid designer and developer with years of experience who stand at the intersection of design and engineering, uniting disciplines to facilitate and create thoughtful user experiences of digital products. Focusing on UX/UI, product design, animation and dev consultation.


Ramya Kuchimanchi

Junior Designer

Designer with skills across UX/UI design, Branding, Visual Design and Advertising. Committed to creating social and environmental impact through design.


Kate Thiel


Brand Strategist with 13 years of experience between agencies and in-house teams. Copywriter, researcher, ceramicist, tarot reader, gardener, desert dweller. Scarily empathic Aries.


Jessica Goldman

Writer & Strategist

15 years of experience with creative agencies, startups, nonprofit organizations, and publications. Curious and engaged listener passionate about helping people and brands communicate who they are and why they exist. Also: aspiring quilt-maker


Rachel Cutler

Creative Director

Product designer and creative director who is always striving to elevate the quality level and create emotional bonds between people, products, and brands. She has worked for top name clients such as Clorox, Aeropostale, Hennessy, and Glenmorangie.


Sarah Ramanuj


A spirited and solutions-driven producer with an exceptional background of leading a diverse roster of clients from Fortune 500 companies to start-ups across branding, strategy, design and development.


Austin Beer

UX Lead

Designing intuitive and delightful digital experiences for hard and messy problems for every industry for 12 years. Leads with his quirky, collaborative, iterative, and human-centered design approach to make compelling digital tools, apps, and websites. You can usually find Austin rock climbing, gardening, or perfecting French omelets.


Cheryl Harte

Social Media Manager

Social Media Manager, Content Creator and Marketing Executive with 8+ years experience working for creative agencies and tech start-ups.


Dexter Dake

Creative Director

11+ years experience in brand strategy, design, & development. Former Creative Director at SurveyMonkey, CX. Founder of Dakotomy.


Jasmine Eskandari

UX Director

Founder, Designer, and Investor of ambitious, future-forward ideas. 8+ years working with companies that are looking to reimagine the world and human experience through new thinking and technologies. Specializing in designs for Artificial Intelligence, Augmented Reality, and Gaming.


Kate Mills

Account Director

Strategist and marketer with 10+ years of experience growing companies. Passion for human psychology and customer-centered strategies. Enjoys bringing clarity to chaos through kanban boards, white boards, and personal productivity systems.


Melanie Malkin


Creative Producer with over 16 years of expertise in developing and implementing experiences that span branding, media, technology, and storytelling. From cultural institutions to digital agencies, Melanie guides planning, communication, and collaboration for multi-disciplinary teams and clients.


Jennifer Huang

UX Designer

Product Designer with experience working with startups and companies of all sizes and verticals to make digital experiences usable, intelligent, and delightful. Specializing in building self-sustaining, purposeful and delightful AI products that last. Probably biking around the city if not at the desk.


Tom Royer

Tech Lead

Former Technology Director at Area17 in NYC for 4 years. 11 years of web development experience for high traffic and complex web applications. Tom is now based in Paris and looks to apply his knowledge and expertise to interesting technology and product challenges.


Steve Roesler


9+ years of digital design experience working with brands like NVIDIA, Activision Blizzard, and Premier League to create innovative and engaging experiences that are memorable and build communities.


Sarah McCollum


Product Manager, Project Manager, and Certified Scrum Master with 10+ years of experience in e-Commerce development and optimization. Experienced at leading widespread and diverse teams, building custom technology solutions, and overall being the glue that holds a successful project together. Committed to honesty, communication, open mindedness, and just generally making the world a better place.


Anastasia Vitruk

Growth Manager

Curious by nature, entrepreneurial by soul, and loving by heart, I have built a strong marketing and business development background over the years. Experienced in marketing campaigns, with a deep knowledge of product marketing, account management, content production, and community management, I have passion to build powerful networks, quality collaborations, and discovering new sustainable business opportunities.


How We Work

It’s 2021. We are a remote-first organization and travel to facilitate in-person workshops and events.

We work together, across the planet.

Our team has an amazing work-life balance.

We have a 16h+ time zone coverage.

Our Name

Hoo'-koo-e'-ko means roughly "this is us, people" from the language of the Hoo-Koo-E-Ko tribe, whose indigenous land is now known as the San Francisco Bay Area. But that's not how it started for us... North of San Francisco our founder Matt Cyrankiewicz found himself hiking the mountains above the sequoia tree reserve of Muir Woods. What was meant to be a 2-hour stroll ended up a 5-hour quest. The sun set as he reached the summit midpoint. On return, as he roamed around the pitch-black woods seeking way back to his car, he stumbled across a trail of lights. To his delight, the path led him into a charity fundraiser right in the Muir Woods cathedral, where he was welcomed and drank wine with some Silicon Valley pioneers. An unforeseen prophecy was born. The path was called the Hoo Koo E Koo trail. A year later, when Matt was removed from the California company he had founded in a hostile take-over, Matt remembered his experience and founded HOO KOO E KOO as his own way back to the light. In a way, HOO KOO E KOO (this time the company) has become a trail to light for Matt and many others. We have built a global family of extremely talented creative problem-solvers. HOO KOO E KOO is a global tribe of exceptional humans and a new breed of an agency. A Post-Agency.